Recent articles about mobile.
How to monetise your subscription app: Top strategies to boost revenue & drive growth
If you're a technology leader looking to create a profitable subscription app, it pays to understand the challenges - this stuff is really hard. Here are some actionable strategies that will help you boost revenue and drive growth.
Why user research is the key to validating product-market fit
Making what matters: A manufacturer’s guide to smart product development
Why product roadmap creation can be a challenge (and what to do about it)
The importance of human research in an AI-obsessed world
How to figure out when your app idea is worth pursuing
Pocketworks goes to the French Alps
Using Claude for agentic goal-driven mobile testing
Claude AI now allows us to control our computers, so I thought I'd take a peek at its potential for automating mobile testing to reduce costs and increase time to market.
How to prioritise your app roadmap more effectively with RICE
We just launched AppFlows - a tool to help you visualise app ideas and strategies 🚀
Funding secured, now what?
The role of app reviews and ratings in App Store Optimisation (ASO)
Optimising your app title, description (and other metadata) for better discoverability
Where to start with paid acquisition for your subscription app
Pocketworks goes to Portugal
Our summer training took us to Lisbon, Portugal. The themes include Artificial intelligence, LLMs, Voice Interfaces, BBQ, Surfing and Film Photography.
The Good Growth Guide: AI for ASO, Competitor Research, and Apple Ad Strategies
Design Systems: why are they good for your business and the planet
Apps for Impact: The top UK apps for sustainability and net zero
Navigation Tools in Android Development
How to increase your app store ranking with keyword research
Investing in user experience for mobile app growth
How to rescue your failing consumer app and discover a path to growth
It's nerve-wracking when your app isn't getting the results you want. If you're app is failing, here's a step-by-step process to turn things around. Oh, and grab a brew; it's a thorough one.
How to increase your app store ranking with ratings and reviews
Pocketworks goes to Tuscany
AppMagic Review: App Market Intelligence Tool
A simple way to increase your app revenue
Using analytics to build app features your users will love
Gartner reveals what digital leaders do before building their apps
Pocketworks goes to Malaga
As a remote-first team, we like to do our training events in-person so we have a chance to see each other. This Christmas, we all met up in Malaga.
Things you might not think about when planning your app
Four mobile testing tools to improve productivity
Some app advice for a friend who's just become a startup founder
Find out why your Android users cancel their subscriptions
Introducing PocketSpark - an AI tool to generate fresh app ideas
UK app development costs in a nutshell
Vitamins, painkillers and app store conversion rates
If you want to get downloads, then you might need to change your app store strategy depending on what type of app you publish. Let's take a look.
Build a better app with Feature Discovery
10 features you might have forgotten to put in your app
Is agile the right approach for your app?
A little lost sometimes - World Mental Health Day 2022
Why your app isn't getting enough downloads
