Managing Director at Pocketworks, app development specialists.
This article explores the benefits, processes and possibilities when offering a mobile ordering app to your B2B customers. The goal is to help you build a stronger mobile strategy to increase sales, loyalty and customer lifetime value.
Consider this if you sell goods to a trade – such as building supplies, landscaping supplies, plumbing or electrical. More than 80% of your orders are same day, next day, or within a week. The website or call-centre are your primary channels for taking orders.
If you have an e-commerce store, you’ll probably notice that more than 50% of your users are coming on mobile devices.
If you’re company stocks and distributes products to B2B customers, you might find that considering improving the mobile booking experience in order to encourage customers to buy more frequently, increase order value and increase loyalty.
The younger generation or Millennials are taking over family businesses, and these are heavy mobile users. They desire effortless, mobile-first ways to buy. A Millennial could research a product, find it, look around for the best deal, and make a transaction all from their phone – and it’s preferable to many of them.
Customers expect up-to-date information, so consider how to ensure they see accurate stock levels and delivery status.
If you'd like to discuss this topic or anything else, drop me a line. The best way is to contact Pocketworks and arrange a chat over a coffee, Zoom or phone.
Pocketworks believes that software should lighten the load and make life easier for people. We're a digital product studio. We can help your create human-centered apps and websites that grow your customer base and increase efficiency.
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