Mobile Technology Radar
Learn the strategies, practices and technologies to make awesome mobile apps for your customers and staff.
Our picks for the month.
Summary: Contactless is now the preferred way to do everything, including payments. Customer behaviours and needs have changed, so now is the perfect time to explore new unmet customer needs. With increased remote working, it's a good time to look at employee experiences and how information is shared.
Agile Budgets
Gartner are saying that waterfall budgets are leading to corporate extincion events. IBM have observed that agile organisations are…
Be relevant to Gen Z
Generation Z are born between 1997 and 2012, putting them in the 18-24 age bracket. They behave differently and have different needs when…
Deep Linking
Deep linking allows you to share hyperlinks on your social media and have them take customers into your native app. Usually, hyperlinks only…
Measure with Pirate Metrics AARRR
Pirate Metrics are a great starting point for people who need to know how to measure their apps' performance. As a marketer or digital…
Beacons
Bluetooth Beacons are small devices that can be placed in physical locations such as supermarkets and hotels. They can be used for indoor…
Conduct user research
Your ability to solve customer problems defines your competitive advantage. User research is a practice that enables businesses to learn…
Mobile Transformation
Note: This item is work in progress. Mobile Transformation is when a business makes a dedicated and sustained effort to achieve their…
Mobile Wallets
Mobile wallets are typically apps on the phone that contain credit cards, tickets and vouchers. Apple Wallet and Google Pay are the most…
This radar is an experiment to help executives familiarise themselves with important things in the world of digital. Thanks to the Thoughtworks Technology Radar for the inspiration.